Summary transcript for 8 Dec 2011 #AWCChat
Thanks to everyone who participated in our first-ever #AWCChat on Twitter.
There were four questions for discussion during this chat:
1) Are social communications/social media another channel, like TV or radio, or is it a change agent for ALL channels?
2) What’s the very first question you’d ask when deciding how social fits into your comms strategy?
3) In your organization/company, who “owns” social communications (or is that even possible?)
4) What are some metrics you use to see if your social communications are an effective part of your overall strategy?
** On Chirpstory – the summary transcript for 8 Dec chat on social communications integration.
The next #AWCChat is scheduled for 15 December 2011, on the topic of mobile-friendly communications.